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Top 4 Must-Know Myths About Mobile Apps

You have probably heard that app development is more than coding and device configurations at device compatibility, especially for apps that adapt to different devices and provide multiple entry points through Mobile app development using Swift, Java, or any other compatible programming languages. It is a whole complicated process that has a steep learning curve, especially for those who does not have a background in programming. This has indirectly caused lots of misleading sentiments that are untrue, which need to be dispelled quickly. Fortunately, this is what will be discussed extensively in this post. With this in mind, here are 4 must-know myths about mobile apps.

1. The Mobile app development process is mostly automated.

Unarguably, automation and integration is the fastest path to developing fully functional apps through a carefully planned Mobile app development. But that does not mean that the process is mostly automated. In fact, a lot of planning goes into building every app that are well-built. This process is usually manual and requires the expertise of a programmer and designer (a team) to get the job done right. After this has been done, you still need to overcome the hurdles of traditional application security testing and other types of testing.

To help shed some light on how this process is done, here are 7 specific steps to take that help to build an app. However, these processes barely scratch the surface. So it is better to outsource the job to professional programmers. This way, you are sure to get well-built apps in no time. Without further ado, just dig right in.

  • Craft a workable and marketable concept for the app.

  • Carry out market research.

  • Outline core functionalities and features. Also, sketch the concept and structure of the user interface.

  • Start the sketching process of the app.

  • Continue with the planning of the UI structure and flow.

  • Design the database.

  • UX wireframes.

  • Finish with the UI design.

  • Arrange the features and functionalities properly and finish the prototype.

  • Do mobile app testing to get quality assurance.

Having said this, it is important to mention here that it is not mandatory to follow this process meticulously. Most developers personalize their Mobile app development process. As you could see, it is more a manual process than it is an automated process. In fact, it takes more than six months to a year (and a team) to build a complex app with lots of functionalities and features.

2. As a programmer, Mobile app development is the only thing you have to worry about.

It is conspicuously true that every Mobile app development start with designing and programming. But there is a lot more developers need to worry about even when the app is live on app stores. The truth is, the next step in the process is how to drive lots of traffic to the app with reasonable conversion rate. To do this, you need to use effective offline and online marketing channels to promote it massively if you have to. That said, here are some of the online marketing channels to use:

  • Content marketing

  • Email marketing

  • SEO

  • App Store Optimization

  • Social media marketing

  • Word of mouth

  • PPC

  • Influencer marketing

There are many online marketing platforms than ever before. In other to create a successful app, you need to use this platform to actively promote your app.

3. It takes a lot of money to market a mobile app through digital channels.

If you take a good hard look at the list mentioned above, some people think that it would take a lot of money to do all that if they are in their bucket list. But the opposite is the case. Relatively speaking, digital marketing is ALWAYS a cost-effective method to use in your marketing campaigns to promote your app. And to do it, you would need to outsource the job to professionals or influencers.

But you do not need to worry that it will burn a hole into your pocket. In fact, you do not have to pay a dime to use some of these effective channels to garner lots of traffic to your downloadable app on app store. For example, you can do email marketing, social media marketing and content marketing free of charge. However, you need to know how to write compelling copies and articles to use this method.

4. The Mobile app development process, from start to finish, takes too much time before launching.

It is impossible to build complex start to finish in a day. Nobody can argue with that. But that does not mean that it take a lot of time to complete an app. However, there are quite a lot of factors that determine the timeframe it takes to build fully-functional and downloadable applications. For example, complex apps that have lots of functionalities and features take more time to build. Also, the years of experience of the developer will determine the completion date.

That said, if you want the process shorten, you can get more skilled developers onboard and create a team. Or you could decide to incorporate professional mobile app testing to the development process to prevent complications that will only make things a lot harder and waste more time.

Final Thoughts

It is easier to builds apps, which will increase productivity if many myths that plague Mobile app development are dispelled. As you can see, there are many misconceptions in the industry that obscure facts and discourage people from creating mobile apps for their businesses which have been debunked in this article.

About The Author
Ricky Brown

Ricky Brown is an energetic content strategist and marketer at App Development Companies, the platform that helps you to find best IT Partner for your app, web and software requirements across the globe.

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